Number 7: The Money Store by Death Grips
Release: April 20th, 2011
Genre: Experimental Hip-Hop
Favorite Tracks: Hacker, The Fever (Aye Aye), Punk Weight
Where I heard it:
How often to you get to hear music of the likes you've never heard before? As my taste in music has vastly expanded throughout my adulthood, those instances are become more and more sparce by the day. It might be a conceited thought, but I feel as though I've heard just about everything that's out there. However, there's the rare example from time to time that comes along and reminds me that music is an ever-expanding paradigm that will always have something new on the horizon. Death Grips is one of the latest bands that's developed from unknown curiosities to full-blown obsession, and it all started in my garage during the spring of 2015. At the house I was living in during that time, my friends and I would often convene during off days from work and school into my garage for smoke sessions and musical show-and-tell from our own personal libraries. One day, my friend Chase was eager to introduce me to a band called Death Grips that he felt I'd really enjoy. I was played the 2011 single Guillotine, and initially I was on the fence about my opinions on Death Grips. I couldn't quite place a finger on the genre, as it was an intense and confusing mix of hip-hop and electronica that eluded my ears up to this point. As luck would have it, I already had tickets to the upcoming music festival Riot Fest, which featured a brief performance by Death Grips themselves. Reluctantly, I decided to attend their time slot with my friends as one of the opening groups we'd see that day, and I found myself fully immersed within the frantic mosh pit in the center of the crowd that raged along with the band. The set was maybe only thirty to forty-five minutes, but I was left thirsty for more after such an impassioned and somewhat mysterious performance. I still felt so far removed from the passionate community of Death Grips fans, and I desperately wanted to understand more about the deep lore of the group. I was recommended The Money Store as a starting point by more knowledgeable friends of mine, and it's about time I give credit to this album for how much it shattered my perspective on modern music, and really music as a whole.
Pierced the bone and felt the breeze
Lift my thoughts out dem sick bed
With a pair of crow skeleton wings
Known nothing since then it seems
Been floating through the nexus threading dreams
~ Get Got
What to expect:
What do you get when you cross an MC, an EDM DJ, and a metal drummer? It's not a poorly crafted joke; it's the line up for one of the most revolutionary bands of the 21st century. One of several projects involving prolific percussionist Zach Hill, Andy Morrin and Stefan Burnett (better known by his stage name MC Ride) formed Death Grips in late 2010, wasting little time before the release of their debut EP Exmilitary in early 2011. Despite their unique conglomerate of musical influences, Death Grips' collective creative direction is all the same: an aggressive sonic assault that utilizes its differences to its advantage. Each song shines a slightly brighter spotlight on individual performers, thereby immersing tracks with the stylistic tendencies of its given genre. The Money Store is a continuation of these ideals bound into a straight jacket, an eclectic hybrid of club bangers like Blackjack, hood anthems like Bitch Please, and mainstream hits like I've Seen Footage. In comparison to Exmilitary, Death Grips dials back the intensity a tad on their first major release to present something a bit more palatable for general audiences. Make no mistake though; The Money Store is still an abrasive punch to the mouth, thanks largely to the ego-fueled charisma of its musicians. Most prominently, MC Ride is best representative of this trait as the group's vocalist, delivering his verses through ominous mumbles and furious howls that exhibit a reckless abandon of pitch. There's times in songs like Fuck That and The Fever (Aye Aye) where the mic's volume limit is exceeded, momentarily blowing out the mix. MC Ride's performances are guided through his frenzied mood swings, equating into rambling and often nonsensical verses that mask their contrived complexity. Meanwhile, Andy Morrin takes a more reserved approach to his expression, composing arrangements for Get Got and Punk Weight that crank up the bass and speed up the tempo for an exhilarating rush of adrenaline. Morrin's clever sample work is disguised through heavy modulation of cryptic references such as Arabic ringtones, an exercise from the California-based drum corps Blue Devils, and grunts from famous tennis player Serena Williams. With these obscure snippets, Morrin sews together the fragments into highly industrial beats that thoughtfully reimagine its source material. His layering is rounded out by Zach Hill, the driving force behind the mind-bending rhythmic structure of The Money Store. His strategy of balancing electronic drum patches with acoustic kit samples integrated into Morrin's mixing creates a dichotomy throughout the album that emphasizes the modern feel of new-age technology, or the harshness of a good old-fashioned cymbal crash. Hill is remarkably gifted with his talents, flaunting his advanced technical skills with impressive fills in songs like Double Helix that harken back to his math metal roots. Through its distorted filter, Hill's brand of berserk drumming transforms into a mesmerizing trance that perfectly accompanies the energetic elements of The Money Store. The stark contrast among the members of Death Grips cannot be understated, but this album manages to chart new territory with that polarity, even if done accidently. Although that genius is tough to acknowledge at face value, I believe The Money Store is as deliberate a product as you can find these days.
Stays surrounded by long hairs
A plethora of maniacs and spiral stairs
Make your water break in the Apple store
Sink or swim, who fucking cares
Cut the birth cords
Press send
Yeah, thick
Gaga can't handle this shit
~ Hacker
Why it's my favorite:
I've always considered my musical preferences to lean toward the extreme; maybe even gruesome at times. There's an emotional response triggered within me when a song pumps me up that gets my blood flowing and my dopamine coursing. I think of it as aural relief, in which I can channel my anger and stress into a medium that translates those feelings. Between dubstep, metal, and gangsta rap, I had plenty of provocative material to mold my impressionable little brain leading into adulthood. The methods used in these genres to elicit that excitement vary, but it's just different means to the same end. When you blend those techniques together, the results are a disorienting fusion that border upon sensory overload as a listener. This procedure can be off-putting to many, but it rewards those that bravely choose to stay and listen with a one-of-a-kind experience that cannot and will not be replicated. Death Grips are more than just a curiosity for older generations to balk at in disappointment; they're retrospectively documenting the history of music that led up to the point of their existence. The Death Grips family tree is an astounding domino effect over time that eclipses a vast range of artists entirely unrelated in nature. They defy the image of the squeaky-clean radio darlings with bizarre, unhinged performances that come through on stage just as much as their recordings. It's remarkable that anybody could conceive something of this caliber, and yet Death Grips continues to push the limits of their creativity with albums like The Powers That B and Bottomless Pit. Despite my deep love for a lot of the Death Grips catalog, I've always viewed The Money Store as the most complete and comprehensive album experience to listen to. This album is a refined masterpiece that symbolizes a leap forward for experimental music, cultivating a fanbase of rabid audiophiles that idly anticipate the next installment of insanity. To date, I've seen Death Grips three times, and every concert I attend seems to be bigger and better than the last. While their sound may not be your particular cup of tea, it's futile to deny the stranglehold Death Grips has had on popular culture in the last decade, and The Money Store is a huge part of that notoriety. While they may not be at the forefront of the industry, Death Grips has swung the door wide open for artists looking to adventure off into niche subgenres. Who knows what a band inspired by Death Grips could accomplish? Until then, we can only wonder...



